Marketing Review St. Gallen (MRSG) is a leading peer-reviewed journal published by the Institute for Marketing and Customer Insight at the University of St. Gallen. Each issue presents in-depth, bilingual (German/English) insights from both academia and practice—making it a trusted resource for executives, researchers, and marketing professionals.
With over 40 years of legacy and a circulation across Europe, MRSG connects academic theory with strategic marketing practice, offering actionable perspectives on the trends shaping tomorrow’s market landscape.
Peer-reviewed marketing insights for academic and industry leaders.
The process is lean, focused, and confidential:
Every issue revolves around a central marketing topic—explored through various perspectives.
Articles are contributed by both academic scholars and industry practitioners, offering a blend of theoretical depth and practical insight.
Each article is reviewed by academic and business experts for rigor and relevance.
Published six times per year in print and online formats—available by subscription or individual issue.
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Find out what possibilities exist if you would like to cooperate with our journal Marketing Review St.Gallen.
Submit your article or explore current calls for papers:
Thematic articles aligned with upcoming issue topics
Spectrum articles on broader marketing challenges
If you’re interested in contributing an article grounded in academic insight or practical experience, we’d be happy to hear from you.