Company Exchange
Best Practice in Marketing
Gain insights from Prof. Dr. Sven Reinecke and participants from a wide variety of industries and, additionally, learn from a scientific perspective.

Excellence in Practice for Over 25 Years
The Institute of Marketing and Customer Insight at the University of St.Gallen has successfully run the Best Practice in Marketing program for over 25 years.
Led by Prof. Dr. Sven Reinecke, this unique, practice-oriented program brings together top-tier companies in a collaborative, cross-sectoral environment.
Each year, the program defines four new marketing and sales topics together with its partners, which are then explored in interactive workshops.